Voltera’s team identified a clear problem in circuit board prototyping: it takes too long. Hardware developers have to wait multiple days for vendors to deliver circuit board prototypes. Either that, or they have to rely on time consuming DIY methods. Uncover a simple error in an early-stage prototype, and all of a sudden your team has to settle in for another agonizing days-long wait. It’s a slow to fail system that presents a huge opportunity cost by forcing engineers to sit on their hands.
Voltera’s idea had huge market potential: a desktop circuit board printer for cost-effective rapid prototyping that allows engineers to fail sooner and iterate faster than ever before.
Their team was established. Alroy, James, Jesus and Caterina were exceptional engineers with tons of motivation and experience as founders. Their original prototype for the V-One was a great proof of concept. It was also complex, expensive build that wasn’t ready for market. Voltera reached out to Cortex to reduce the product’s complexity and develop a look and feel that would showcase the V-One as the electronics development revolution it promised to be.